EUROPEAN CAMPING GROUP announces the acquisition of PALMIERS OCÉAN

Oct 22, 2018 | Press release

EUROPEAN CAMPING GROUP, the European leader in the mobile-home holidays sector, has entered into exclusive negotiations to acquire the renowned mobile home holiday specialist tour operator PALMIERS OCÉAN, based in La-Roche-Sur-Yon in Vendée (western France). PALMIERS OCÉAN, an established brand for over 20 years, generated revenues of €12.5m in 2018. The company provides over 20,000 holidays mainly to works councils in 56 destinations, including 48 in France, 6 in Spain and 2 in Italy, through its range of 1,800 contemporary mobile homes located in premium campsites.

EUROPEAN CAMPING GROUP CEO Alain CALMÉ and CFO Philippe de TRÉMIOLLES explain : “PALMIERS OCÉAN strengthens our offer in France, particularly among works councils. We intend to maintain the PALMIERS OCÉAN brand name, which is recognised by its clients, and support the group’s development through access to our international network and our internet expertise”.

PALMIERS OCÉAN founder and CEO Alain BRILLOUET, who has 30 years’ professional experience, concludes : “our company is delighted to join the European mobile-home holidays leader. We have known each other for many years and I have every confidence in EUROPEAN CAMPING GROUP’s capacity to continue developing PALMIERS OCÉAN. In an increasingly competitive landscape, this deal is a guarantee of long-term success for my teams”.